I was born and raised in East Los Angeles, a Millennial First-Gen Latina with a strong Gen X influence (shoutout to my Tías!). My story starts like a lot of ours—navigating life between cultures, figuring things out as I went, and knowing from a young age that if I wanted something, I had to build it myself.
My first business? Selling Mexican candy out of my backpack in first grade. Business wasn’t just a hustle—it was a way to create something out of nothing. That instinct never left me. Since then, I’ve launched multiple businesses from scratch, been featured in Oprah magazine, and created Therapy for Latinx—the first national mental health directory for our community.
I move between worlds—digital and grassroots, business and activism, personal and collective. Whether I’m building brands, organizing communities, or just figuring out what’s next, my focus is always on making things bigger, better, and more accessible for the people who need them most.
I’m Brandie Carlos—Entrepreneur, Organizer, and Relentless Problem-Solver.
about me
I believe in dignity, resilience, and taking up space. I know that success—whether in business or activism—isn’t about doing it alone. It’s about building bridges, sharing knowledge, and creating opportunities that last.
I’ve spent the last 15+ years in digital marketing, branding, and community-building—but beyond the titles, I’m someone who figures things out and makes things happen. My work isn’t just about launching businesses or mobilizing people; it’s about legacy, impact, and doing the work that actually matters.
What Drives Me
This space isn’t about selling you something—it’s about sharing what I’ve learned, what I’m building, and what’s worth paying attention to. Here, I talk about:
📌 Business & Digital Strategy – The real, unfiltered lessons from launching brands and making them work.
📌 Organizing & Impact – How we mobilize, create change, and build something that lasts.
📌 Personal Growth & Resilience – Navigating life, healing, and stepping into the spaces we deserve to be in.
What You’ll Find Here
My journey
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1988
Learned to code through Myspace and started customizing FB pages
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2002-2006
2011
Started Formation Digital Agency to provide Digital Marketing Services to small and local businesses
2012
Became the youngest Director of Marketing for Century 21 Real Estate
Born and raised in East Los Angeles
2018
Founded Therapy for Latinx the first National Latinx Mental Health Directory
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2019
Opened Con Confianza Tax Services and Camerashy Photobooths
2021-2022
Consulted clients to over $2.5 million dollars in lifetime sales and got featured in Oprah magazine. Rebranded Formation as Herencia Studio
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2006
Became a makeup artist and worked on music videos weddings, and photoshoots. Used Social Media to network and attract clients.
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2008
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Graduated from MITT Emotional Intelligence Leadership Program
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2024
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Worked as a field organizer in Michigan a swing state, for the Harris Walz campaign
I am first and foremost Genoveva's Granddaughter. I'm also the oldest of 7, a 3/5 Projector in Human Design. Capricorn Sun, Gemini Moon, and Pisces Rising. Mama to my calico cat Junie. I saw Prince perform 5 times in concert. Most people don’t know that I love recreating restaurant recipes at home with a gluten free twist (I have celiac), I have an addiction to Architectural Digest, love taking road trips, and collecting books (546 and counting). I’m determined to show up as the best version of myself because I know that the internet is a tool that can be used for a more equitable world. We can use it for activism, to create generational wealth, and a place where representation is no longer the minimum. This is what keeps me going and focused on my goals.
Let's get personal
BA
CK
Highlights:
Website Design
Website page speed optimization & maintenance
Online Business Coaching
Brandie brings so much clinical and business expertise to the table. Not only is she genuinely invested in seeing you flourish and grow, but she is consistent with continuing to be of support and provides transparency. She is in depth and has never not been able to answer a question I might have about my website, accessibility or business ideas. What I particularly love about Brandie is how accessible she is. Being on different marketing platforms, I’ve never been able to access a live person. I also can’t get feedback or discuss possible ideas with improving my profile, additional business ideas/services, etc. Brandie provides clarity, guidance and more. Brandie has been able to reassure me when self doubt kicks in. She continues to guide me with ideas on how to market myself and how to cultivate a website that best represents me. She provides immeasurable knowledge and kindness with her services, something that is of great value to me. I highly recommend Brandie for any and all marketing business ideas and services. She’s definitely one of a kind!
Corazon y Aire
Overview:
BA
CK
Highlights:
Latin Burlesque Branding
Web Design and Digital Course Creation
Online Business Coaching
Brandie, you’ve been a great support. I’d like to acknowledge some of the things that you’ve done and continue to do for me. You helped me shape my business and brand in ways I can never thank you enough for. You are my marketing genius, and I trust and value your opinion, advice and suggestions. You’re a great listener, and always available to help me work through issues or concerns.
Latin Burlesque
Overview:
My go-to Resources
Tools, Guides & Game-Changers
From building a business to organizing a movement, the right resources make all the difference. These are my tried-and-true favorites—whether you're launching something new, growing your impact, or making change happen.
Business & Digital Strategy – My go-to tools for branding, marketing, and scaling.
Organizing & Activism – Resources to mobilize, educate, and take action.
Community & Personal Growth – Books, courses, and insights that have shaped my journey.
Because success—whether in business or community—isn’t about figuring it all out alone.
